Presented by Peak Professionals and the Colorado Brain Injury Program

Peak Professionals Family Medicine Montrose, CO     Colorado Brain Injury Program


SEPTEMBER 23, 2017

Presented by Peak Professionals and the Colorado Brain Injury Program

Peak Professionals Family Medicine Montrose, CO     Colorado Brain Injury Program

helmet discounts


Get motorcycle, bicycle, skate, kayak, & climbing helmet discounts at local and online shops when you sign the Headstrong Pledge!

free helmets


Follow us on Facebook and Instagram for details on how you can win an awesome new helmet!

free shirts and stickers


The first 20 shirts have been claimed, but tell us why you choose to wear a helmet and you may be one of the lucky extras that get a free tee or tank! 



– unless your under 18 and ride a motorcycle, then you are required by law to wear a helmet –


Billy A.

I choose to wear a helmet because I almost lost my life by choosing to not wear a helmet for a moment. I was assisting a friend with a Ducati that was having a rear brake issue and was having no luck in understanding what his problem was so he asked my “can you not hear that sound”? I removed my helmet to ride it one more time and see if I could hear the noise he was talking about. I accelerated in first gear and turned my head to hear the noise and at that moment I applied the brakes and as I pulled in the front brake lever I rolled into a pool of oil that had spill from a vehicle in the parking lot that I was riding in. I tucked the front so fast that all I could do is think dang I am going to crash hard. When I woke up I was laying in a pool of my own blood and my friend by my side telling me not to move and my other friend on the phone with 911. He assured I was ok but would not let me move. I was unconscious for 12 minutes and has taken to the hospital. I arrived in good spirits and was examined. I had to get my ear stitched back to my head. I had to receive 15 staples and had skinned up 75 percent of my head. My cat scan came back clean and I was allowed to leave. My friend brought me a piece of my scalp and an earring that had got pulled through my ear in the crash. I am committed to the helmet and will not even ride to the mail box without my helmet. The helmet could have prevented all of this and I am lucky to be alive.

Tisha M.

I wear a helmet to protect myself and to set an example of being a responsible rider. I remember being a kid and riding my bike for miles down busy roads and no one ever taught me how unsafe and irresponsible that was. I want to make sure that my son never questions whether he should be wearing a helmet and protecting himself!

Leanna J.

– Montrose, CO

I only used to wear a helmet when going for longer road rides or mountain bike rides but never around town. 3 things made me decide to wear one all the time: 1) Once I became a mom I realized my life is important to other people 2) My friend got hit by a car riding her bike home from work and if it wasn’t for her helmet she probably would have had serious brain injuries.  3) I found a stylish helmet that fit that I could feel good about wearing!

Tammy K.

-Montrose, CO
I think it was a subconsious decision, I’ve never not worn one. After getting hit by a truck while riding home from work, I’d NEVER not wear one! That really sealed the deal for me.


In Colorado there are approximately 950 deaths, 5,200 hospitalizations, and 27,000 emergency department visits related to traumatic brain injury (TBI) annually. 

What is a TBI (traumatic brain injury)? A Traumatic Brain Injury (TBI) is defined as a blow or jolt to the head or a penetrating head injury that disrupts the function of the brain. Not all blows or jolts to the head result in a TBI. The severity of such an injury may range from a brief change in mental status or consciousness to an extended period of unconsciousness or amnesia after the injury. A TBI can result in short or long-term problems that effect your life and the lives of those who love you.

Did you know? Traumatic brain injuries can:

  • Cause epilepsy
  • Increase the risk for conditions such as Alzheimer’s disease & Parkinson’s disease




Helmets provide a 66 to 88% reduction in the risk of head, brain and severe brain injury for all ages of bicyclists.



Helmets are about 37% effective in preventing motorcycle deaths and about 67% effective in preventing brain injuries.



Up to 75% of skateboarders and snowboarders admitted to the hospital sustain head injuries.

As a physician, I often see the consequences of traumatic brain injury. Repetitive injuries to the brain, even when mild, can lead to cumulative effects that limit a person’s potential in life. Emotional lability, chronic headaches, slowing of your thinking speed, depression, and insomnia are just some of the results of these head injuries. When severe, you may end up in a vegetative state in a nursing home on life support where your family visits each week until your suffering becomes too much for them to bear and you are finally allowed to die a natural death. Helmet use reduces the risk of you losing your future. It’s a simple, quick process to throw a good looking helmet on your noggin.

For those financially inclined, every non-helmeted motorcycle crash that results in death saps our economy of $1,000,000 in production. That means your family doesn’t get to keep the home you built, the college savings you wanted for your children, or the retirement for your spouse. More importantly, your family loses a loved one. How tragic.

Go ahead. Be HeadStrong.

Dr. Joe Adragna

MD, MHA, MGH, Peak Family Medicine

Since completing a fellowship in pediatric traumatic brain injury in 2010, I’ve worked with dozens of families with children who have sustained a traumatic brain injury. The impact these injuries have on our children play out in many different settings and in different ways. In the home and school setting, we often see splintered skills and difficulty with executive functioning such as organization, emotional regulation, time management, and memory. A study completed in 2001-2003 found that only about half of children that ride a bicycle wear a helmet. Annually, there are approximately 26,000 traumatic brain injuries sustained by children from bicycle accidents that are treated in the emergency room. Sadly, the majority of these injuries may have been prevented had the child worn a properly fitted helmet. That is why we developed the head strong program. To increase awareness, promote helmet use, and decrease the risk of sustaining a traumatic brain injury. Sign the pledge. Heed the helmet. Be #Headstrong.

Dr. DoriAnn Adragna

Ph.D., Ed.S., Peak Pediatric Psychology

Get access to HELMET DISCOUNTS when you pledge to be HEADSTRONG!

After you fill out the pledge below you will be taken to the helmet discounts page. Discounts are good June 1 – August 31, 2017. 

What does it mean to be Headstrong?

To be Headstrong means you choose to give attention to today’s helmet culture, be aware of the effects of not wearing a helmet, and proudly lead the way for younger generations.

Be Aware • Start a Conversation • Join the helmet culture


Number of Pledges: 84


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Peak Professionals Family Medicine Montrose, CO    Colorado Brain Injury Program

Peak Professionals program with funding support from Colorado Brain Injury Program.

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